Nkumukinnyi wa mbere mu nganda zisanzwe za diyama, De Beers afite kimwe cya gatatu cy’imigabane ku isoko, imbere ya Alrosa yo mu Burusiya. Ni umucukuzi ndetse n’umucuruzi, agurisha diyama abicuruza ku bandi bantu ndetse n’ibicuruzwa byayo. Ariko, De Beers yahuye n "" itumba "mu myaka ibiri ishize, isoko rikaba ryoroshye. Imwe muriyo ni igabanuka rikabije ry’igurishwa rya diyama karemano ku isoko ry’ubukwe, mu byukuri bikaba ari ingaruka za diyama yakuze muri laboratoire, hamwe n’igiciro kinini kandi igenda ifata isoko rya diyama karemano.
Ibirango byinshi byimitako nabyo byongera ishoramari ryumurima wa diyama ukuze muri laboratoire, ushaka gusangira igice, ndetse na De Beers nawe yari afite igitekerezo cyo gutangiza ikirango cyabaguzi ba Lightbox kugirango akore diyama ikuze muri laboratoire. Icyakora, vuba aha, De Beers yatangaje ihinduka rikomeye ry’ingamba, ifata icyemezo cyo guhagarika gukora diyama yakuze muri laboratoire y’umuguzi wa Lightbox kandi yibanda ku gukora no kugurisha diyama isanzwe isennye. Iki cyemezo cyerekana ko De Beers yibanze kuri diyama yakuze muri laboratoire ikajya kuri diyama karemano.
Mu nama ya mu gitondo ya JCK Las Vegas, Umuyobozi mukuru wa De Beers, Al Cook yagize ati: "Turizera tudashidikanya ko agaciro ka diyama yakuze muri laboratoire iri mu rwego rwa tekiniki, aho kuba inganda z’imitako." De Beers yerekeje ibitekerezo byayo kuri diyama yakuze muri laboratoire mu nganda, hamwe n’ubucuruzi bwayo bwa Element Six burimo kunonosora imiterere izahuza inganda zayo eshatu ziva mu bimera (CVD) mu kigo cya miliyoni 94 z’amadolari ya Portland, Oregon. Ihinduka rizahindura ikigo ikigo cyikoranabuhanga cyibanda ku gukora diyama zikoreshwa mu nganda. Cook akomeza avuga ko intego ya De Beers ari ukugira Element Six "umuyobozi mu gukemura ibibazo bya tekinoroji ya diyama." Yashimangiye ati: "Tuzakoresha imbaraga zacu zose kugira ngo dushyireho ikigo cya CVD ku rwego rw’isi." Iri tangazo ryerekana iherezo ryurugendo rwa De Beers rwimyaka itandatu yo gukora diyama ikuze ya laboratoire kumurongo wa imitako ya Lightbox. Mbere yibi, Element Six yari yibanze ku guhuza diyama kubikorwa byinganda nubushakashatsi.
Diyama ikuze muri laboratoire, nkibicuruzwa byubwenge bwabantu nubuhanga buhanitse, ni kristu ihingwa mugucunga neza imiterere itandukanye muri laboratoire kugirango bigereranye uburyo bwa diyama karemano. Imiterere, imiterere yimiti, nibintu bifatika bya diyama yakuze muri laboratoire bisa nkibya diyama karemano, kandi rimwe na rimwe, diyama yakuze muri laboratoire irenze diyama karemano. Kurugero, muri laboratoire, ingano namabara ya diyama birashobora guhinduka muguhindura imiterere yubuhinzi. Guhindura ibintu byorohereza diyama yakuze muri laboratoire kugirango ihuze ibyifuzo byihariye. Ubucuruzi bwibanze bwa De Beers burigihe nubucuruzi busanzwe bwa diyama, aribwo shingiro rya buri kintu.
Umwaka ushize, inganda za diyama ku isi zari zifashe nabi, kandi inyungu za De Beers zari mu kaga. Nubwo bimeze bityo ariko, no mu bihe nk'ibi, Al Cook (Umuyobozi mukuru wa De Beers) ntabwo yigeze agaragaza imyifatire mibi ku bihe biri imbere by'isoko kandi yakomeje gukorana na Afurika no gushora imari mu kuvugurura ibirombe byinshi bya diyama.
De Beers nayo yagize ibyo ihindura.
Isosiyete izahagarika ibikorwa byose muri Kanada (usibye ikirombe cya Gahcho Kue) kandi ishyire imbere ishoramari mu mishinga igaruka cyane, nko kuzamura ubushobozi bw’ikirombe cy’ubutaka cya Venetiya muri Afurika yepfo ndetse n’iterambere ry’ikirombe cya Jwaneng munsi ya Botswana. Imirimo y'ubushakashatsi izibanda kuri Angola.
Isosiyete izajugunya umutungo utari diyama n’uburinganire budafite ingamba, kandi isubike imishinga idafite ishingiro kugira ngo igere ku ntego yo kuzigama miliyoni 100 z’amadolari y’umwaka.
De Beers izagirana amasezerano mashya yo gutanga amasoko nabareba muri 2025.
Guhera mu gice cya kabiri cya 2024, umucukuzi azahagarika raporo y'ibicuruzwa byagurishijwe ku cyiciro hanyuma ahindukire kuri raporo zirambuye buri gihembwe. Cook yasobanuye ko ibyo byari uguhuza icyifuzo cyo "kurushaho gukorera mu mucyo no kugabanya inshuro zitangwa" n'abagize inganda n'abashoramari.
Forevermark izongera kwisoko ryu Buhinde. De Beers kandi izagura ibikorwa byayo kandi "iteze imbere" ikirango cyayo cyo mu rwego rwo hejuru De Beers Jewelers. Sandrine Conze, umuyobozi mukuru w’ikimenyetso cya De Beers, mu birori bya JCK yagize ati: "Kuri ubu iki kirango ni cyiza - ushobora kuvuga ko cyakozwe cyane. Kubwibyo rero, tugomba kurushaho kugira amarangamutima kandi tukarekura rwose igikundiro kidasanzwe cya Ikirango cya De Beers. " Isosiyete irateganya gufungura iduka ryamamaye kuri Rue de la Paix izwi cyane i Paris.
Igihe cyo kohereza: Nyakanga-23-2024